4 reasons every creative needs an online portfolio

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There’s a lot of competition when it comes to jobs in the creative industries, so you need to make sure you stand out from the crowds. One of the best ways to get yourself and your work noticed is with an online portfolio, and it doesn’t need to be as time-consuming or complicated as you might think.

Coding optional portfolio platform Format offers a comprehensive toolset to help you create a professional-looking website with ease. Whether you’re just starting out in the industry, or a seasoned pro, Format offers full customisation, flexible layouts and premium fonts to enable the creation of a portfolio that showcases your talent and personality in all its glory. Here are four reasons why you need to do exactly that.

Easily found, easily hired

The creative industry is competitive, yes, but it’s also booming, which means there’s plenty of jobs for the taking. However, the downside to this is it means potential employers have very little time to find, and therefore hire, new talent, so you have just seconds to make a lasting impression. Format’s fully flexible, customisable website themes will enable you to create an online portfolio that’s so impressive, hiring managers will race to hit the ‘contact’ button. Remember, the easier you are to find, the easier you are hire. 

Time is money

Your clients are busy people, but you are too, right? Time is money for a creative and you no doubt have very little to spare, so the last thing you need is to be spending hours updating your portfolio. With Format, you can stay relevant at the click of a button, simply add your best new work and tailor your portfolio per application at the click of a few buttons. Simply update, save and voila!

Stay ahead of the game

Keeping up with the fast pace of the creative industry is vital if you want to succeed. And with Format you’re already one step ahead. As well as being able to create a kick-ass online portfolio, Format’s platform provides access to e-commerce, client proofing, marketing and blogging tools too. So if one day you want to sell your designs online or create a marketing campaign, Format has you covered. 

The key to success

There’s still a lot to be said for traditional portfolios, however very nature of the medium means getting any feedback can be a slow and tricky process. The beauty of an online portfolio is, even though it may seem daunting presenting yourself to the world, it provides a huge amount of scope for constructive feedback. Especially with Format. The Format support team is made up of creators, just like you, who are available to answer any questions you might have about your website and how best to present yourself, so ask away and get your portfolio in the best shape it’s ever been. 

There’s no doubt about it, having an online portfolio is a must if you’re serious about making a career in the creative industries. Format provides all the information and tools you need to create a fully customisable, stand out portfolio, without the need to navigate tricky programming. So what are you waiting for? Get started with Format today and watch the commissions come rolling in.

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