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Apple Black Friday 2020: What you need to know

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Apple Black Friday may be over for the year, but it's never too early to start prepping for next year's event. Well – perhaps it is a little. But here we go anyway. In this article you'll find everything you need to know about the Apple Black Friday 2020 sale, including how to bag the best bargains, and a look back on the discounts we saw in 2019. 

When it gets to the big day(s) in November, we'll be busy curating the best deals for you so you don't miss out. First let's look at the burning questions everyone is asking.

Will Apple have deals on Black Friday? 

There were a wide range of Apple Black Friday discounts in 2019, and 2020 is likely to look very similar, with impressive Apple Black Friday deals across a whole range of devices. However, unless you're dead set on shopping in the Apple Store itself, you're almost certain to find the best Apple Black Friday deals come from other retailers. In previous years, rather than discounting the products themselves, the tech giant offered money off further Apple spending, with gift cards given on purchases made over the shopping event.

Are Apple Cyber Monday deals the same as Black Friday?

There are Apple Cyber Monday offers every year, and they're unlikely to be the same as Black Friday. Retailers tend to bring out the highest concentration of bargains on Black Friday itself, and Cyber Monday is slightly less of a big deal. That said, Cyber Monday has historically been the time to bag a tech deal, so who knows? 

If you're wondering whether to hold off for a hot Apple Cyber Monday Apple deal, we'd probably advise against it. Some will be offering blanket deals across the whole long weekend, while other promotions will be live for a shorter period, and the best offers will likely sell out. 

That's a slightly frustrating answer, but our general advice is to think ahead on what you want to buy. Do you need particular specs or a specific model, or are you happy with whatever model the biggest Apple Black Friday discount happens to be on? Make a plan and if an offer crops up that matches your plans, snap it up then and there rather than waiting on the off chance something better will come around.

Where are the best Apple Black Friday deals?

The official Apple Store isn't usually the best place to grab a bargain in the Apple Black Friday sale. Below is a roundup of the retailers with the biggest discounts in the Apple Black Friday 2019 sale. And of course, don't forget to bookmark this page for a curated list of deals.

  • Amazon: Discounts on a range of products, in the US and UK
  • Best Buy: Deals on MacBooks, Apple Watches and AirPods
  • John Lewis: Some strong offers on MacBooks, iPads, iPhones and more
  • VerySavings on MacBooks, iPads, AirPods, Apple TV and accessories
  • Currys PC World: Offers on various Apple products
  • AO: Some strong deals on iPhones
  • WalmartDeals across a range of Apple products
  • Laptops DirectDeals on MacBooks, iPads and iPhones

How to get the best Apple Black Friday deal

To get the best deal possible, it's best to have a product and a price in mind. You don't want to end up getting overwhelmed by the options and being unable to make a decision (or panicking and making the wrong decision), so start out with a clear plan.

Once you've decided on the product you're after, you can start tracking its price on various retailers – or even simpler, bookmark this page and keep checking it. You could also set up a Google Alert for the prices you're after. Here are some more tips here on how to make the most of Black Friday.

Apple Store Black Friday 2020 opening hours

Will you have to queue up round the block to get the best Apple Black Friday deals? This seems unlikely, because most Apple Stores will operate their usual opening hours across this period. If you're in the US, check your local Apple Store opening times here.

As mentioned, however, the Apple Store isn't likely to be the best place to bag yourself the best Apple Black Friday deals – you'll probably be better off going to another retailer or shopping online. Don't forget that we'll be reporting on deals as they come in, so you can keep checking this page to bag yourself an Apple Black Friday bargain.

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The best Apple Black Friday and Cyber Monday deals from 2019

To help you get a feel for some of the kind of discounts we see over the festive shopping event, here's a roundup of the best Apple Black Friday deals from 2019. And if you're quick, some of them might even still be available...

Apple Black Friday: UK iPad deals

Apple Black Friday: US MacBook deals

Apple Cyber Monday: UK MacBook deals

More offers in our guide to the best Cyber Monday MacBook deals.

Get more insights in our guide to the Apple AirPods Black Friday sale.

Apple Black Friday deals: iPad offers

Tablets are always in demand on Black Friday and Cyber Monday, and we saw a lot of good Black Friday iPad deals in 2018. Figuring out which is the best offer, taking into account the different models, storage options and features, can be difficult. We've sorted through the best options with this in mind.

In terms of where to shop, in 2018 Walmart was the place to head for US shoppers, while in the UK, Very, John Lewis and eglobal central all had good deals. 

Take a look at the best iPad offers right now in the widget below.

The best Cyber Monday MacBook deals

MacBook, MacBook Air and MacBook Pro Black Friday deals are in high demand every year – mainly because, as designers will know, this kind of top-quality kit doesn't come cheap. 

So how much does a MacBook cost on Cyber Monday? Short answer: it depends where you go and which model and spec you're interested in. As you might expect the best discounts are typically on slightly older machines, so if you don't mind not having the latest, greatest MacBook then that's often a good way to bag a bargain. Another hot tip is to keep an eye out for refurbished models – there can be some hidden gems on pre-owned models.

In 2018 in the US, Jet, B&H and Adorama were the places to bag the best Black Friday Apple offers on MacBooks. In the UK, John Lewis, Very and Curry's came through with some good deals, and there was also a standout offer from Laptops Direct.

Take a look at the best prices right now in the widget below. 

Cyber Monday Apple Airpods deals

In 2018, everyone was after an Airpod deal. Retailers did not oblige. There were a few little discounts here and there, but nothing that really made a dent in the hefty price tag. 

Will AirPods go on sale for Black Friday or Cyber Monday 2019? Well, we think so. We're already starting to see some decent discounts on these true wireless earbuds (the price widget below will pull in the best offers in your region). 

These little devices aren't quite as new and exciting now (and there's a fair bit of competition hitting the market in the form of Amazon's Echo Buds and Microsoft's Surface Earbuds), so here's hoping this November brings some strong Black Friday Apple Airpods deals. 

Cyber Monday Apple Watch deals

There were quite a few good Apple Watch deals on Black Friday 2018, with discounts on the Series 3 as well as older models. The newest model back then – the Apple Watch 4, released September 2018 – didn't get much Black Friday action. 

Apple has just launched its Apple Watch Series 5, so Black Friday 2019 might be the time to bag a bargain on a Series 4 Apple Watch.

In the US, the best 2018 Black Friday Apple Watch deals came from B&H, Macy's and Amazon. In the UK, shoppers were better off heading to John Lewis or Very. 

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